Conference Videos Portfolio
Creating a new revenue stream for conferences
- Create a new revenue stream for your conference.
- Attract sponsorships with compelling, original content that you can share with potential partners.
- Attract attendees to your event through social media campaigns and direct marketing tactics using the videos you create.
- Create an online presence around the conference to drive traffic to your website and increase sales of conference tickets and other products from your store.
Conference video marketing
The ideal way to promote your brand and message is through video marketing.
Video marketing is an excellent tool for reinforcing your company's branding, showcasing your products or services, communicating with customers, and engaging with the public. It can be used on social media platforms like LinkedIn and Twitter or on corporate websites like YouTube; in fact, it's one of the most effective ways to reach out to potential clients online.
In addition to its benefits as a marketing technique, video offers several other advantages:
- People enjoy watching videos more than reading text online because they're able to see what they're reading about while they learn new information. As such, videos have the potential to increase engagement rates among viewers who may not otherwise spend much time visiting company websites.
- Videos are also easy for people watching them from mobile devices because they allow viewers full access without having any trouble viewing screens due to small phone screens - something many businesses take advantage of when uploading content onto their own websites or blogs (as well as other platforms where there might not otherwise be room).
Video is the most popular form of content
As a conference planner, you probably already know how important it is to create high-quality content that accurately reflects your brand. But what's often overlooked is the fact that video is the most popular form of content on the internet.
In fact, according to recent research by Adobe Digital Insights, 92% of all videos are watched on mobile devices—and due to advances in technology like 4K and HDR video resolution, this trend will continue rising over time. That means if you want to reach your audience where they're spending their time (and money), then you need to use video as part of your marketing strategy and incorporate it into every aspect of your conference experience—from registration and onsite activations through closing out each session at night with some epic clips from the day's speakers. Videos are KEY to SEO.
Video footages make social media postings fun and engaging
With today's technology and social media, you can reach out to your audience in a way that is more engaging than text posts. Videos can be shared easily across different platforms, like Twitter, Facebook and Instagram. They are also easier to create than ever before. With just a smartphone or camera, you can make effective videos that promote your event or conference in a positive light.
A well-edited conference video can add immensely to your brand equity, attracting a lot of sponsorships and attendees.
Videos are an effective way to increase your brand equity by attracting sponsorships, attendees and engaging your audience.
Conclusion
All in all, it is hard to deny the power of a well-crafted video. We have highlighted just how important it is for your brand equity and overall success. A successful video can be shared with millions across the globe in a matter of hours, bringing you new leads and making your conference more popular than ever before!
